• Rowee Altura

Global Business Coach shares 6 steps to a better business Coaching is no longer just for sports

Updated: Aug 2, 2021



The crucial role of a coach is undeniable in the field of sports. Most people would say that one of the most critical people behind a team’s win is their coach. Without a great coach, an athlete or a team will simply find it tough to win a competition.


But coaches are not only found inside the court or along the racetrack. Some of them are playing and hustling, not in the field of sports, but in the field of business.


Did you know that most business owners of globally recognized brands have business coaches? Coaching is indeed not just for sports, but for business as well. These coaches help business owners by providing objective assessment, injecting new knowledge, and enhancing proactiveness and accountability.


How business coaches get businesses and owners into shape


● Objectivity - Business coaches can provide an objective, unbiased, and educated perspective when looking at your business’ strengths, weaknesses, and strategies from outside in. They can give praise or criticism to help you improve. Not only will they bring in a fresh perspective, they will also bring in years of experience into your business.


● Injecting knowledge - They introduce new knowledge, tried-and-tested methods and strategies, and holistic advice on the business. Great coaches not only have a deep playbook of different tips and strategies, but also know where to find expertise when it’s needed. By both bringing knowledge and also connecting you with the right people or suppliers, coaches help accelerate your learning process.


● Action and accountability - Most importantly, business coaches hold the business owner accountable and ensure that all action plans are implemented. Many owners have great ideas and know how to grow their business, but are often too busy running the business that they do not have time to grow it. Coaches ensure you are on track, and give you the motivation and the push to take a step back to work ON the business and not just IN the business.